Media Tech Reporter launches

We’ve gone and done it.

Media Tech Reporter, an email newsletter covering technology for journalism based media, starts up this summer.

The Reporter is a project of  LocalMediaInsider, which covers business case studies for local media companies, and TechRefs, its marketing partner.

It is intended to be a quick hit of news about revenue opportunities from new platforms, and news about their partnerships, integrations and upgrades.

“It is still  time-consuming and expensive for media to keep up-to-date on what new technology is available, easy to implement, and has an ROI,” said Alisa Cromer, publisher of LocalMediaInsider.

To create the newsletter, Media Tech Reporter´s journalists cover technology demonstrated at conferences and online, and talk to analysts and media about how they view these opportunities, and provide memberships for R&D partners to deliver their information.

The newsletter will cover:

  • New platforms and technology demoed at trade conferences
  • New products and features
  • New clients added
  • New Case Studies and White Papers released
  • New integrations and partnerships
  • Key hires and milestones
  • Statistics from research that show trends

To guarantee inclusion in the newsletter, technology companies can subscribe  to the service that includes one post per month, reaching the opted-in email database of 25,000.

“We also have a content team that writes and advises on messaging, so this is really a full service subscription,”  Cromer said.

For more information on how to send in a release or subscribe, contact alisa@techrefs.com.

 

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